Club Premium Beer: The Origin of Panama Hat

The Origin of the Panama Hat: Club Premium, the Ecuadorian beer made with mastery, recognized with a live action the ancestral work and the dedication with which hundreds of Ecuadorian master craftsmen weave the authentic toquilla straw hat that, due to a historical error, is known worldwide as Panama Hat.

An action by Mullenlowe Delta Ecuador alongside with ABinBev and the Ecuadorian Football Federation to tell the world about the care in the details of the #MaestríaEcuatoriana.

Video of El Origen del Panama Hat – Club Premium

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