Hasta La Creative!

LOS ANGELES (AdAge.com) — Clear Channel, the country's largest radio and outdoor media company, is rolling out its first cross-platform upfront pitch in the coming weeks to get its sometimes-overlooked media platforms more consideration from national advertisers. Packages on offer include national radio inventory; custom content across Clear Channel's growing digital portfolio; outdoor inventory in markets like New York's Times Square, Sunset Boulevard in Los Angeles and the Las Vegas Strip; and potential talent endorsements from personalities like Ryan Seacrest, Steve Harvey and Glenn Beck.