Chrysler Wonders If 'All New' Actually Means Anything (Watch the Newest Ads on TV)
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Every weekday, we bring you the Ad Age/iSpot Hot Spots, new and trending TV commercials tracked by iSpot.tv, a company that catalogs, tags and measures activity around TV ads in real time. The New Releases here ran on TV for the first time yesterday. The Most Engaging ads are showing sustained social heat, ranked by SpotShare scores reflecting the percent of digital activity associated with each one over the past week. See the methodology here.
Among the new releases, Chrysler wonders if “all new” even means anything anymore, while Lowe’s wants you to get in touch with your inner “football-self.” Speaking of football, Smirnoff celebrates #ladieswithgame while showing you how to make a Big Game Bellini (be sure to take notes; it’s pretty complicated).
As always, you can find out more about the making of the best commercials on TV at Ad Age’s Creativity.
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