Chipotle Looks to Europe as U.S. Sales Suffer
Posted in: UncategorizedChipotle Mexican Grill, facing slow sales and a tarnished image in its home country, is looking to make a bigger push in Europe.
The company named Jim Slater as the company’s new managing director in Europe, turning to a veteran of Costa Coffee and Bombay Sapphire Gin to help expand the chain on that side of the Atlantic. Mr. Slater will be located in the U.K. and oversee the strategy and growth of the European business, Chipotle said in a statement on Monday.
Chipotle is coming off a tumultuous year in the U.S., where multiple foodborne-illness outbreaks hammered sales and its stock price. Earlier this month, activist investor Bill Ackman announced he would push for changes at the chain.
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