CBS Pulls 'Thursday Night Football' Opener Featuring Rihanna Amid Ray Rice Mess
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CBS is pulling its planned “Thursday Night Football” opener as the Ray Rice situation envelops all talk about the NFL.
The network had said earlier that it would open each game in its new package of “Thursday Night Football” games with “Run This Town,” a Jay Z song featuring Rihanna, accompanied by narration from the actor Don Cheadle. But CBS abruptly decided to skip the “Run This Town” opening for Thursday’s game between the Pittsburgh Steelers and the Baltimore Ravens, where Mr. Rice had played until TMZ posted video Monday that appeared to show him punching his wife unconscious in an elevator. The Ravens released Mr. Rice on Monday.
CBS instead decided to start coverage with an interview of NFL Commissioner Roger Goodell that was conducted by Norah O’Donnell on Wednesday. The “Run This Town” opener will be used in subsequent “Thursday Night Football” games, a network spokeswoman said.
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