Jan
28
Casper Ships Media Account to Omnicom’s PHD
Posted in: UncategorizedDTC mattress brand Casper has named Omnicom Media Group’s PHD as its media agency of record. The assignment followed a competitive review conducted by consultancy Burnett Collective, a source with direct knowledge of the account told Adweek. According to Kantar Media, Casper spent $57.5 million on marketing in 2018 and more than $43 million in…
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