Carat Tops COMvergence’s Media Agency Global New Business Ranking for First Half of 2019

Last week, data consultancy COMvergence published its “New Business Barometer for H1 2019” report for media agencies, which found that Carat topped the list for agencies with a new business value of $2 billion, including retentions. COMvergence attributed Carat’s placement in large part due to P&G’s consolidation of its North America media business, which saw…

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