Cannes Lions: Skincare Ads that AREN’T Old Spice … and the Evolution of Axe

div class=”imageleft”img alt=”axe-sensitive-skin.jpg” src=”http://www.adrants.com/images/axe-sensitive-skin.jpg” width=”150″ height=”141″ //div

It’s with pleasure today that I discovered I lied in my last piece – that depressing waiting room-looking area isn’t the only spot for screening ads in Cannes this week. A real-life theatre in Level 1 of the Festival screened a bunch of body care ads this afternoon.
pa href=”http://feedads.g.doubleclick.net/~a/O8vThdBA9Fh3acRpQCUnRWy9SCc/0/da”img src=”http://feedads.g.doubleclick.net/~a/O8vThdBA9Fh3acRpQCUnRWy9SCc/0/di” border=”0″ ismap=”true”/img/abr/
a href=”http://feedads.g.doubleclick.net/~a/O8vThdBA9Fh3acRpQCUnRWy9SCc/1/da”img src=”http://feedads.g.doubleclick.net/~a/O8vThdBA9Fh3acRpQCUnRWy9SCc/1/di” border=”0″ ismap=”true”/img/a/p

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