Can John Legend, Soap Divas Prop Up Pop?
Posted in: UncategorizedPop, the cable channel formerly known as TV Guide Network, on Thursday announced it has enlisted the likes of John Legend, Tyra Banks and, um, Alan Thicke in a bid to steal upfront dollars from lifestyle platforms E!, Bravo and Oxygen.
In its first upfront presentation under its new moniker, Pop took the wraps off a slate of original projects that includes the a cappella competition series “Sing It On,” a virtual “Real Soap Stars of Beverly Hills” (actual title: “Queens of Drama”) and the previously announced “Losing It,” an interview show in which celebrities spill the beans on how they misplaced their personal V-cards.
Inspired by the 2012 musical comedy “Pitch Perfect,” “Sing It On” is co-produced by Core Media Group (“American Idol,” “So You Think You Can Dance”) and Mr. Legend’s Get Lifted Film Co. Pop has ordered eight one-hour installments of the series, which will premiere Wednesday, May 13.
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