Oct
05
Can a New Definition Solve the Internet’s Quality Problem?
Posted in: UncategorizedSince the dawn of programmatic advertising, unscrupulous publishers have been devising ways to manipulate digital ad auctions, getting brands to spend money to run ads without putting in the work to develop content that actually brings in viewers. These spammy websites have had a lot of names over the years, from clickbait to content farms,…
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