Campbell Mithun Names Rob Buchner CEO
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Longtime Fallon executive Rob Buchner is moving to CEO of Interpublic’s Campbell Mithun — where he will compete with his brother, Fallon CEO Mike Buchner.
Rob Buchner, who spent 24 years at Publicis Groupe’s Fallon, Minneapolis, most recently as the agency’s chief marketing officer, begins work at crosstown agency Campbell Mithun on July 8. The shift means two Buchners will be CEOs of Minneapolis agencies: Rob Buchner at Campbell-Mithun and his brother Mike Buchner at Fallon.
The brothers Buchner have worked together at Fallon since 1989 — Rob’s entire tenure at the agency. Rob became CMO of Fallon in 2004, and previously held roles in various units of the agency including digital, marketing services and its entertainment practice, also playing a role in Fallon’s expansion overseas.
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