May
24
Campaign Scorecard: Here's Our State-by-State Map of TV, Radio Ad Spending So Far
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The Ad Age Presidential Campaign Ad Scorecard is sponsored by The Trade Desk
Editor’s note: Here’s the 14th installment of the 2016 Presidential Campaign Ad Scorecard, a comprehensive view of spending across broadcast, cable and satellite TV as well as radio. The chart below represents a collaboration between the Ad Age Datacenter — specifically, Kevin Brown, Bradley Johnson and Catherine Wolf — and Kantar Media’s Campaign Media Analysis Group (CMAG). Some context from Bradley Johnson follows. –Ken Wheaton
The interactive map captures TV and radio ad spending in each state by presidential candidates’ campaigns and by political action committees that support or oppose candidates.
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