Aug
03
Burger King: Italian Kings
Posted in: Uncategorized
Burger King is back in communication with the campaign dedicated to the launch of the Italian Kings.
The concept is: America has discovered Italy, the meeting of the American soul of the brand with typical Italian ingredients. The launch is told through a metaphor that represents the union of America and Italy: a passionate kiss between Botticelli’s Venus and an American cowboy.
Post a Comment