Jul
18
Burana: Helmets Against the Pain
Posted in: Uncategorized
E-scooters have conquered the streets all-over the world. And those funny vehicles have become a major health issue everywhere. The biggest painkiller brand in Finland, Burana is here to fight the pain. So they teamed up with e-scooter provider Samocat and brought helmets to the streets of Helsinki. People can now use the helmets for free and Burana makes meaningful marketing under tight restrictions of pharmaceutical advertising.
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