Bugaboo to Moms: The Ad is Fine, Stop It

Category: Beyond Madison Avenue
Summary: We’re paraphrasing, of course.

Bugaboo, a brand that makes high-end buggies (baby strollers) has been facing some backlash from the last ad they posted. The ad featured 23-year-old model Ymre Stiekema walking her baby in one of Bugaboo’s $800 stroller. The young model happened to be in a bikini (or a running outfit that looks like a bikini; we’ve seen plenty of those, too).

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