Jun 18

Bud Light Reincarnates Classic ‘Real Men’ Campaign as ‘Internet Heroes of Genius’

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One of the most iconic advertising campaigns in history is back–with a big twist. Bud Light’s “Real Men of Genius” campaign, which ran from 1998 to 2007, is finding new life today in Bud Light’s updated “Internet Heroes of Genius” campaign–one much better suited to the 2019 cultural climate. Instead of mock-celebrating often oblivious and…

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