Sep
23
Broadcast Nets Hope for Ratings Reset With New Fall Season Strategies
Posted in: UncategorizedBroadcasters are hoping the new fall TV season is better than last year’s, when they lost close to 8% of their audience in aggregate and renewed just 10 of the 37 programs that premiered. This year, the Big Four and the CW will roll out 52 scripted series throughout the season. And the success of cable shows like AMC’s “The Walking Dead” and A&E Network’s “Duck Dynasty” are shaping the way broadcasters will attack the new season this fall.
What to keep on your radar:
Less is more
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