Brazilian Sugarcane Industry Association / Ethanol: Truck

While something pops on the screen, something is popping on the road. Don’t use your cell phone while driving.

Advertising Agency: Borghi/Lowe, São Paulo, Brazil
Creative Directors: Fernando Nobre, Fabio Brigido
Art Director: Pedro Reis
Copywriter: Ricardo Porto
Executive Creative Director: Jose Borghi, Fernando Nobre
Published: April 2014

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