Hasta La Creative!

Online
BMW Korea

BMW’s campaign was on air with the title With the placement of the video content on various kinds of video platforms and communities like YouTube, Facebook, etc., it became a viral content, surpassing 3.2 million views within the first week. Also, the content has been shared more than 4,300 times on SNS platforms and it is continuously being shared even now. By looking at these data and the comments written by the viewers, we can conclude that the potential BMW consumers were able to indirectly experience the JOY of BMW through the video.

Advertising Agency:INNORED, Seoul, South Korea