Black Crowes Interview Series Shows How to Market Music


Amid a music-marketing climate in which word of mouth is the preeminent driver of sampling and purchases — at least for so-far-out-of-the-cultural-loop-they-can't-even-see-the-loop folks like me — is there anything performing artists and their marketing minions can do to awaken or reawaken fans to their craft? Check out the Black Crowes' "20 Years of Tall Tales," a daily series of interview clips that, taken together, forge an oral history of the band.

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