Björn Borg: Gaming inspired catwalk

A gaming inspired SS15 show that featured runway models in masks walking like game characters. The catwalk show is a teaser for their new advertising campaign and Björn Borg First Person Lover computer game that will launch in January 2015 along with the Björn Borg Spring-Summer 2015 collection.

Advertising Agency: Garbergs, Sweden
Art director: Lotta Mårlind
Music: Erik Haal
Show director: Bea Åkerlund
Production company: Link details
Producer: Marcus Pettersson

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