Apr 29

Big Four Broadcast Networks Set for 20% Gain in Upfront Market

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NEW YORK (AdAge.com) — The four big broadcast networks could take in as much as 20% more in this year's upfront market than they did in 2009 — but it still won't be enough to get them back to the high-water mark they enjoyed in 2008, according to a new analyst report from Barclays Capital.

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