Hasta La Creative!

There’s no media phenomenon I won’t glom onto, be it social networking, vlogs, virtual worlds, on-demand services or whatnot. The less I understand the application du jour, the stronger my need to participate. Now, I’m told widgets are big. McGraw Hill hosted a widgets panel at its media conference yesterday, and Adweek digital editor Brian Morrissey mentions them sometimes—and he’s got a Twitter feed!—so I figured I’d better hop on the widget bandwagon. Behold my mighty widgets! (Pictures unavailable.) I call them Dave-its. What do they do? Why would you want them? How would they be monetized? Look, I’m not Elvis or Steve Jobs—I don’t have all the answers. My face pops out of a briefcase icon on your desktop when I post to AdFreak, and your speakers jangle, “You’ve got Dave!” Classy. Eliot Spitzer, $1,700-an-hour classy! (Ever notice that when Spitzer makes his frowny-sad expression, he seems to swallow half his face? It’s freaky. That call girl didn’t charge nearly enough to spend time with that guy.)

—Posted by David Gianatasio