Jan
30
A&W Takes Up a Worthy Cause: Adding the Ampersand (Back) Into the Alphabet
Posted in: UncategorizedWhen a brand changes its logo, customers notice. Look no further than when IHOP briefly became IHOb, and the world exploded. Now, to celebrate its 100th birthday, A&W Restaurants has unveiled a new logo, and (gasp) there’s no ampersand! The symbol has not held up well in a digital age; good luck finding one in…
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