Aviador Hair Wax: Better keep those strands in order.

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Aviador

In order to announce a hair wax that keeps the hairstyle intact, this series of print ads compares hair and electrical wires, which are easily tangled.

Advertising Agency:Delantero Comunicação, Fortaleza, Brazil
Executive Creative Director:Marcel Pinheiro, André Miyasaki, Pádua Sampaio
Copywriter:Giovanna Castro
Art Director:Samuel Ribeiro

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