Jul
28
Ascent Protein: Surprise Sponsorship
Posted in: Uncategorized
To promote the launch of Ascent and celebrate its target audience, TDA_Boulder developed the “Surprise Sponsorship” program, rewarding everyday athletes in the manner of a pro-athlete sponsorship. Additionally, the protein brand has named Robert Killian, 2015 Spartan Race World Champion, as its first professional sponsored athlete. The agency will be lead the development of Ascent’s 22 activations at Spartan Races across the nation during the current race season.
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