AppNexus CEO steps down amid AT&T integration


AppNexus CEO Brian O’Kelley is stepping down, the first organizational change since AT&T acquired the ad tech firm in June.

This comes as AT&T’s advertising and analytics unit, Xandr, looks to integrate AppNexus with its team. O’Kelley will take on an advisory role with Ryan Christensen, senior VP of product overseeing all existing AppNexus products and new digital platform products, according to an internal memo from Xandr CEO Brian Lesser.

Layoffs are not expected as part of the integration, according to a person close to the situation.

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