Apple Likely to Update Apple TV for First Time in Several Years


Apple has sent out invitations to an event on Sept. 9 in San Francisco, where it’s expected to introduce the latest iPhone, a new Apple TV set-top box and other updated products.

“Hey Siri, give us a hint,” reads the invitation to the event, at 10 a.m. at the Bill Graham Civic Auditorium.

The release of a new iPhone is the most important annual product rollout for Apple’s business. The device, first unveiled by Steve Jobs in San Francisco more than eight years ago, generated $31.4 billion in sales last quarter, making up 63% of the company’s revenue.

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