Sep
09
Apple Is About to Take Amazon to School Over Mobile Commerce
Posted in: Uncategorized
It’s been one year since I wrote in these pages about how Apple, with its failure to deliver NFC (near field communication) and a mobile payment product in the iPhone 5S and 5C, was going to read the last rites for mobile payment.
And sure enough, for the past 12 months, precisely nothing has happened, save for the mobile carrier’s payment scheme Isis suffering a very unfortunate branding clash.
So the euphoria around the widely adopted assumption that Apple will now release a full-fledged payment system that connects the millions of credit card details stored in iTunes to the hundreds of thousands of NFC-enabled sales counters across the U.S. is understandable.
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