Apple Hires Gap's Number Two Marketer


Apple’s latest hire has a background in fashion and ad agencies, as well as plenty of global expertise. Marcela Aguilar, senior global director-marketing communications at Gap, will be joining Apple as director-global marketing communications.

Ms. Aguilar will come on board just as the company is gearing up for the launch of its newest product, the Apple Watch, a wearable computing device. The watch is slated to go to market in early 2015.

Apple did not return requests for comment. Ms. Aguilar could not be reached for comment.

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