Anthon Berg Chocolate: The Valentine Experiment
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Anthon Berg
It has recently become public that Danish men are no big fans of Valentines Day. A statement that chocolate and generosity advocate Anthon Berg together with neuroscientist Doctor Love decided to change. 32 random selected Danish couples, were brought in to a scientific love experiment and were told to show generosity by expressing their love for one another and by this; increase their oxytocin levels.
Advertising Agency:Robert/Boisen & Like-Minded, Copenhagen, Denmark
Marketing Director:Stine Lomholt
Senior Brand Manager:Rikke Grønborg Crown
Strategist:Soren Christensen
Creative Director:Heinrich Vejlgaard
Art Director:Sofie Hallas, Rie Sloth Rasmussen
Executive Creative Director:Michael Robert
Account Director:Susanne Sass Ebsen
Account Manager Nordics:Rasmus Mikkelsen
Production:Gobsmack Productions
Executive Producer:Christina Bostofte Erritzoe
Director:Niels Nørløv
DoP:Dan Aagaard
Editor:Morten Giese, Rasmus Gitz
Line Producer:Cille Silverwood-Cope
Technical Setup:SBS Discovery, Tine Møller, Karsten Nielsen
Vfx:Gimmick v, Thomas Stender & Gobsmack, Magnus Sveinn Jonsson
Sound:audio lounge v, Lars Bo Kjær
Music:Henrik Lindstrand
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