Amid Prism Denials, Online Ad Companies Face Trust Gap


Leave it to the Federal Government to make the online privacy debate seem, well, quaint.

On Friday the biggest internet players in the world — and some of the world’s biggest purveyors of data for online advertising — responded to reports that they are providing the National Security Agency unfettered access to their servers for intelligence and counterterrorism purposes under a program called Prism.

The companies implicated so far — including AOL, Apple, Facebook, Google, Microsoft and Yahoo —  issued a variety of responses, ranging from categorial denials of the reports by The Guardian and The Washington Post to denying that the government has direct access to their servers.

Continue reading at AdAge.com

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