Amazon Tops List of Google's 25 Biggest Search Advertisers


Google’s top 25 U.S. search-ad buyers alone spent $1.34 billion last year.

Spokeswomen for Google and Amazon declined to comment for this story.

AdGooroo CEO Rich Stokes notes that while Amazon is a growing online ad player, at its core the company is a retail giant, and retailers embrace search advertising to push sales.

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