Hasta La Creative!

Owe it all to the credit crunch we are experiencing. Apparently, more companies today are devising ways to find out how to rack in added revenue which do not necessarily have to come from clients. Advertisers and sponsors have been allowed to set in and leading the pack of welcoming companies are the airlines.

Airlines are a moving ad vehicle since the volume of travelers are quite manageable. So while most of these travelers are just concerned on getting to places safe and sound, the setting is perfect for other companies seeking advertising positioning and exposure to likewise generate added awareness for their businesses.

(Source) Wired

Brian Yalung is an Editor at Talent Zoo mainly contributing to latest news and issues on advertising and marketing. He is the editor for Beyond Madison Avenue and Beneath the Brand Blogs of Talent Zoo.