Sep
04
Agencies Are Embracing AI and Making It Part of Their Workflow
Posted in: UncategorizedWhen R/GA first rolled out its dedicated artificial intelligence practice, Brand AI, last July, the global agency touted the internal unit’s potential to produce branded chatbots, voice apps and other projects that put new AI-related technologies front and center. A little over a year later, the division’s role has changed considerably, according to R/GA chief…
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