Hasta La Creative!

This Sunday’s New York Times will be heavier than usual.

That’s because the usually wispy Sunday magazine has swelled to 220 pages — 121 of them ads — to make it the thickest issue in the magazine’s history, according to Times executives. Last week’s issue, by comparison, was 56 pages total.

It’s the result of a redesign from Editor Jake Silverstein and design director Gail Bichler that includes at least half a dozen new sections in the front of the magazine. Those new sections — such as “First Words,” which looks at culture through the lens of language, and “Letter of Recommendation,” a service-y column that recommends something each week (this week it’s Fleetwood Mac album “Tusk”) — will remind some readers of New York magazine.

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