Adidas pulls Black History Month shoe after backlash


February has only just begun, but one retailer has already landed in hot water over a product related to Black History Month. On Monday, Adidas announced it was pulling a running shoe from its Black History Month lineup following social media backlash.

The all-white shoe was part of a new collection featuring designs inspired by the Harlem Renaissance, according to a statement from Adidas. The Renaissance is the 1920s movement that marked a turning point of recognition for the cultural contribution from African Americans.

The collection includes shoes and apparel across all performance categories. The shoe in question was all-white and part of the “Uncaged” lineit immediately drew criticism from consumers for its color and name.

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