Jan
20
Adding Science to the Art of Predicting Future Trends
Posted in: Uncategorized
By looking closely at household-level purchasing behavior over the last five years, we can identify where the big trends and growth in food and culinary trends will come from. Using this robust predicting methodology, we were able to predict with a 78% accuracy rate the big trends for last year.
We are predicting that 2015 will be the Year of Living Thoughtfully for food trends. The how of the producthow it is produced, packaged and raisedwill play an increasingly prominent role in how consumers shop and choose products. Consumers are becoming increasingly concerned with the impact their purchasing has on themselves and the world around them. Click to download the free full report.
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