Acxiom Revenue Chief Nada Stirratt Steps Down
Posted in: UncategorizedAcxiom Chief Revenue Officer and Exec VP Nada Stirratt will leave the company at the end of March. Ms. Stirratt will have been with the firm just around three years since she came on board in February 2012 following stints at MySpace, MTV and AOL.
Acxiom CEO Scott Howe will take the helm of the sales team temporarily until a replacement for Ms. Stirratt is found.
She has presided over the data-services giant’s evolution under Mr. Howe away from its roots as a data broker towards offering data-centric digital marketing services. During her tenure, Acxiom inked a deal in December 2013 with one of the largest media spenders in the world, Starcom MediaVest Group, which agreed to use Acxiom’s then-young audience-targeting system, Audience Operating System.
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