Jun
22
AB inBev’s ‘Contract for Change’ and Spinneys’ ‘The Bread Exam’ Win Cannes PR Grand Prix
Posted in: UncategorizedCannes’ PR Lions category yielded two very different winners on Tuesday–both of which are aiming for serious change. During day 2 of Cannes, AB inBev and Michelob Ultra Pure Gold’s “Contract For Change” and Spinneys’ collaboration with the Lebanese Breast Cancer Foundation, “The Bread Exam,” won the PR Grand Prix. Top honors: the Grand Prix…
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