Apr 24

AB InBev US CMO on How the Pandemic Can Change the Ad World for the Better

Posted in: Uncategorized

Like others, the alcohol industry has been significantly disrupted by the coronavirus pandemic. With bars and restaurants largely shuttered, brands have to find new ways to get their products top-of-mind for a consumer who, well, maybe is still drinking quite a lot at home. Shifts in consumer habits are changing the way alcohol brands are…

Related posts:

  1. Totino's Beat Everyone to This Year's Super Bowl by Live-Tweeting It a Day Early Brands will gather in their social-media war rooms tonight, still...
  2. How Häagen-Dazs Turned a $6 Pint of Ice Cream Into a Luxury Item Of all the changes wrought by the pandemic economy, few...
  3. Charlie Day Is an Advertising Chameleon in MTN DEW’s Campaign for NBA All-Star Weekend A hand gently squeezing a lemon. A wooden spoon slowly...
  4. The Pringles Campaign You May Have to Watch on Mute Following the introduction of its new brand platform “Mind Popping”...
Tags:
No Responses to “AB InBev US CMO on How the Pandemic Can Change the Ad World for the Better”

Post a Comment