Feb
07
A Longtime Jordan Brand Veteran Is Working With HBCUs to Diversify the Sneaker Industry
Posted in: UncategorizedSneaker culture and black culture are intertwined. The brands driving sneakerheads to stores are often tied to black cultural touchstones: Jordans have long transcended the basketball court, and hip-hop mogul Kanye West’s Yeezy line has proven popular at both Nike and Adidas. But the designers working behind the scenes on shoes often aren’t nearly as…
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