A $1,495 Flamingo Dress: The Pink Bird Is Dominating Fashion


Fashion is fickle. What’s in is soon out and, then, miraculously, back in again. There’s no better proof of that than the flamingo: Once a tacky lawn ornament, it’s been resurrected as the design element of the moment.

In just over two years, flamingos have soared from the catwalks of Milan to the wardrobes and walls of urban hipsters to the aisles of Nordstrom, Ikea, Crate & Barrel, Target and Britain’s John Lewis department stores. Flamingos now adorn everything from $1,495 Givenchy dresses to $40 shower curtains. Google search interest for “flamingo” hit an all-time high in May.

“Flamingos are the kale of style right now,” says Vicki Psarias, founder of the British lifestyle blog “Honest Mum.”

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