Hasta La Creative!

VW ::BLUEMOTION:: from Jp Frenay on Vimeo.

Here the backstage.

This is a new spot created for VW Bluemotion. The concept was to create a commercial using the less co2 emission possible. The whole set was build with recycled material, and all the animation/movement was done using manpower only. Everything you’ll see in this movie was created with pre- used materials and objects like milk bottle, tetrapacks, recycle paper, magazines, woods and so on.

Advertising Agency: DDB, Bruxelles, Belgium
Production company : Latcho Drom
Director : Jean-Paul Frenay
DOP : Gerd Schelfhout
Focus puller : Didier Schokkaert
Chief Electrician : Tommy van den Bempt
Production Designer : Pierre Renson
Set : Beast Animation
Make-up : Tinie D’Hondt
Online/Grading : Condor