A Better Way to Pitch


I took an oath when I started an agency that I wasn't going to whine about clients, spec work and unfair pitch practices. As my grandfather, a carpenter, used to tell the grandkids, "It's indoor work with heat. What's the problem?" I've always gone on the assumption that every business has its own peculiar miseries, and overall we've got it pretty good. Still, being grateful for all the positive parts of our industry doesn't stop me from thinking about how we could make some changes for the better.

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