Sep 23

MLB.com CEO: Why Brands Need to Push Mobile Now

Posted in: Uncategorized

NEW YORK (AdAge.com) — Mobile apps are a must for brands, MLB.com CEO Bob Bowman told attendees at Wednesday's Apps for Brands event in New York. He said mobile grows your audience — and your revenue, because brands have learned they can charge for an app. MLB's $9.99 At Bat app, for example, has 400,000 downloads.

Related posts:

  1. Hacker-artists can face three years in prison for fake nuclear blast on live TV On June 17th last year Czech artistic group ZTOHOVEN (a...
  2. Ramón Rubial Foundation / Spaniards in the world: Uruguay Advertising Agency: JWT, Spain Creative Directors: Óscar Alcaraz, Napi Rivera...
  3. Cadillac Marketing Director Vanzura Leaving GM DETROIT (AdAge.com) -- Liz Vanzura, global marketing director of Cadillac,...
  4. Brilliant Creative Is TV’s Best Argument Ogilvy/London for Unilever's Comfort brand fabric softener: [via The Denver...
Tags:
No Responses to “MLB.com CEO: Why Brands Need to Push Mobile Now”

Post a Comment