Aug
17
Why Do U.K. Videos Always Seem to Go Viral?
Posted in: Uncategorized
LONDON (AdAge.com) — Cadbury's "Eyebrow Dance," made by Fallon, London, is one of several odd, soft-selling commercial creations from this side of the Atlantic Ocean now dominating Advertising Age's Viral Video Chart. Its wild popularity, along with that of T-Mobile's "Dance," Evian's "Rollerbabies" and Samsung's LED Sheep, begs the question: What makes U.K. ads so infectious?
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