Jun 12

Driving Change Beyond Marketing With SponsorUnited’s Michelle Harmon-Madsen

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In this episode of Yeah, That’s Probably an Ad, presented by Ally, community editor Luz Corona sits down with Michelle Harmon-Madsen, chief marketing officer at global sports and entertainment intelligence platform, SponsorUnited. As the company’s first CMO, Harmon-Madsen is charged with showing how SponsorUnited’s products allow clients such as PepsiCo and the NFL to glean…

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