Feb
23
Text to Purchase: How a New Product From PureWow Aims to Streamline Commerce
Posted in: UncategorizedPureWow has entered the chat. The publisher, one of two editorial titles owned by GMG, announced the launch of its newest commerce initiative on Wednesday morning, a text-to-purchase software called wowtext. The platform, which PureWow developed in-house, allows participants to purchase products directly through text message, the latest in a series of efforts from publishers…
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