Dec
10
Snap, Alter Agents Study How Immersed People Become in AR Experiences
Posted in: UncategorizedPeople show high levels of immersion when engaged with augmented reality experiences, according to the results of international research conducted by Snap Inc. and Alter Agents. Snap said in an email, “When we talk about ‘immersion,’ we’re referring to a neurological state based on a person’s relative level of attention and emotional connection. When people…
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